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How to Roll Out New Tech (Without Breaking Your Team)
Tech isn’t your problem— adoption is.
We’ve seen it before: title agencies invest in new tools that should save hours each week… but the team keeps doing things the old way.
Why? Because rolling out technology is as much about people as it is about software.
Here’s some pointers to help stir the excitement of something new.
✅ 1. Start With the Pain Point
Don’t buy tech because it looks cool. Buy it because it solves a real, everyday issue.
🔍 Ask yourself:
Are we wasting time chasing documents?
Are there too many manual data entry errors?
Is communication lagging between us and agents/lenders?
When tech directly solves a pain point, adoption is 10x easier.
✅ 2. Start Small: Pilot First
Don’t roll out to the whole team at once. Choose a small group, ideally your most adaptable processors or closers, and let them test the new tool for 30 days.
🎯 Goal of the pilot:
Spot glitches
Gather feedback
Build internal case studies
✅ 3. Assign a “Tech Champion”
This is your internal influencer. Someone who:
Understands the workflow
Is respected by the team
Can help others get up to speed
They don’t need to be IT—just confident and curious.
✅ 4. Keep Training Short and Visual
No one wants to read a 20-page manual.
🛠️ Try this instead:
Record 3-minute Loom walkthroughs
Create 1-page visual SOPs
Host a 20-minute Q&A on Zoom
Your team will thank you.
✅ 5. Integrate with Tools You Already Use
Tech adoption fails when it feels disconnected. Make sure your new tool integrates with:
Gmail/Outlook
Title Production Systems
Slack/Teams
📌 Pro tip: Tools that sit inside your email/calendar = higher usage.
✅ 6. Set a Clear Launch Plan
Make adoption feel like a campaign, not a suggestion.
🗓️ Sample 4-week plan:
Week 1: Announce + Train
Week 2–3: Pilot and refine
Week 4: Full go-live with support
Use checklists. Track milestones. Keep it visible.
✅ 7. Celebrate Quick Wins
Adoption sticks when your team sees results fast.
🎉 Ideas:
Share time saved per file
Highlight a teammate’s win using the tool
Show how it improved client response times
✅ Bonus: Only Roll Out One Tool at a Time
Even great tools fail when they come all at once.
⏳ Best practice: roll out a new tool every 6–12 weeks, max.
📈 Final Thought
Tech doesn’t transform your business—your team does.
Support them with clear communication, easy training, and patience. The ROI will follow.
—
✉️ The Modern Title Agent
Helping you modernize title operations, tech & team—one deal at a time.
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